Evidence-backed brand profile

The New York Times

Live news, investigations, opinion, photos and video by the journalists of The New York Times from more than 150 countries around the world. Subscribe for coverage of U.S. and international news, politics, business, technology, science, health, arts, sports and more.

Open the complete brand extractionVisit nytimes.com

Brand colors

Windsurfing
primary#326891
Matt Blue
accent#346EB7
Sweet Butter
accent#FEFAD1
Blue Bay
accent#6BA1DD
Blood Orange
accent#D0021B
White
background#FFFFFF
Dreamless Sleep
background#121212
Kingly Cloud
background#DFDFDF

Typography

  • nyt-franklin
    body · custom
  • nyt-cheltenham
    title · custom
  • cheltenham-fallback-georgia
    title · custom
  • georgia
    title · system
  • times new roman
    title · system
  • times
    title · system
  • cheltenham-fallback-noto
    title · custom
  • nyt-karnak
    body · custom
  • nyt-imperial
    body · custom
  • karnak-fallback-georgia
    body · custom
  • karnak-cond-fallback-georgia
    body · custom
  • nyt-karnak-cond
    body · custom
  • karnak-fallback-noto
    body · custom
  • karnak-cond-fallback-noto
    body · custom
  • fact-display-fallback-georgia
    body · custom
  • fact-display-fallback-noto
    body · custom
  • nyt-cheltenham-cond
    body · custom
  • nyt-cheltenham-small
    body · custom
  • nyt-fact-display
    body · custom
  • cheltenham-small-fallback-georgia
    body · custom
  • nyt-fact-display-condensed
    body · custom
  • nyt-franklin-tv
    body · custom
  • nyt-ibm-plex
    body · custom
  • nyt-kippenberger
    body · custom
  • nyt-kippenberger-condensed
    body · custom
  • simsun
    body · custom
  • cheltenham-cond-fallback-georgia
    body · custom
  • cheltenham-cond-fallback-noto
    body · custom
  • franklin
    body · custom
  • nyt-fact
    body · custom
  • nyt-fact-deck
    body · custom
  • nyt-fact-deck-condensed
    body · custom
  • nyt-schnyder-scond
    body · custom
  • Songti SC
    body · custom
  • nyt-magsans
    body · custom
  • cheltenham-small-fallback-noto
    body · custom
  • karnak-small-fallback-georgia
    body · custom
  • karnak-small-fallback-noto
    body · custom
  • nyt-cheltenham-text-cond
    body · custom
  • nyt-cheltenham-wide
    body · custom
  • nyt-franklin-small
    body · custom
  • nyt-karnak-small
    body · custom
  • nyt-kippenberger-poster
    body · custom
  • nyt-schnyder-s
    body · custom
  • Songti TC
    body · custom
  • nyt-magslab
    body · custom
  • Georgia
    body · system
  • Times New Roman
    body · system
  • Times
    body · system
  • SimSun
    body · custom
  • cheltenham-scaps-fallback-georgia
    body · custom
  • cheltenham-scaps-fallback-noto
    body · custom
  • cheltenham-text-cond-fallback-georgia
    body · custom
  • cheltenham-text-cond-fallback-noto
    body · custom
  • cheltenham-xcond-fallback-georgia
    body · custom
  • cheltenham-xcond-fallback-noto
    body · custom
  • magslab-fallback-tnr
    body · custom
  • nyt-athletic-slab
    body · custom
  • nyt-cheltenham-scaps
    body · custom
  • nyt-cheltenham-xcond
    body · custom
  • nyt-franklin-cword
    body · custom
  • nyt-magserif
    body · custom
  • Menlo
    body · custom

Profile evidence

Domain
nytimes.com
Quality
100%
Founded
1851
Extracted

Sweep history

  • · Scheduled sweep · 100%
    Brand evidence was refreshed with no prior comparison.