Evidence-backed brand profile

WIRED

We bring you the future as it happens. From the latest in science and technology to the big stories in business and culture, we've got you covered.

Open the complete brand extractionVisit wired.com

Brand colors

Honolulu Blue
primary#057DBC
Alarm
accent#EB0000
Red Radish
accent#F43749
Ahoy! Blue
accent#0086A1
Exotic Escape
accent#8ED5D7
White
background#FFFFFF
Black
background#000000
Lucky Grey
background#757575

Typography

  • Apercu
    body · custom
  • Breve Text
    body · custom
  • BreveText
    body · custom
  • LabGrotesque
    body · custom
  • Proxima Nova
    body · custom
  • ProximaNova
    body · custom
  • WIRED Mono
    body · custom
  • WiredDisplay
    body · custom
  • WiredMono
    body · custom
  • WIRED Display
    body · custom
  • WIRED Display Slab
    body · custom
  • WiredDisplaySlab
    body · custom

Profile evidence

Domain
wired.com
Quality
100%
Extracted

Sweep history

  • · Scheduled sweep · 100%
    Brand evidence was refreshed with no prior comparison.
  • · Scheduled sweep · 100%
    Brand evidence was refreshed with no prior comparison.